Celine Marcelle

In order to promote the different design styles available at Celine Marcelle, I incorporated an original technique to capture the vivid attention of female audience. Photography is commonly used by many designers to interact with their audience. My main focus was to show the consumer a variation of design styles and patterns in order to achieve a connection with my consumers by carefully illustrating each design to suit a variety of people. By illustrating my designs, it creates a fantasy of their idyllic shoes, and intrigues customers further, to visit there local store to finalise their decision and make a purchase. Purposely illustrating the shoes to be delicate and elegant, it reflects what the brand is about, giving consumers an insight to the high quality of the shoes the brand will provide.